{"id":1180,"date":"2024-09-10T19:08:22","date_gmt":"2024-09-10T10:08:22","guid":{"rendered":"https:\/\/growth-service.jp\/media\/?p=1180"},"modified":"2026-03-18T03:24:36","modified_gmt":"2026-03-17T18:24:36","slug":"google-display-ads-guide","status":"publish","type":"post","link":"https:\/\/growth-service.jp\/media\/google-display-ads-guide\/","title":{"rendered":"Google\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u3068\u306f\uff1f\u57fa\u672c\u304b\u3089\u904b\u7528\u624b\u6cd5\u307e\u3067\u3092\u89e3\u8aac\uff01"},"content":{"rendered":"\n<p>Google\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\uff08GDN\uff09\u306f\u3001\u30c6\u30ad\u30b9\u30c8\u5e83\u544a\u3084SNS\u5e83\u544a\u3068\u306f\u7570\u306a\u308a\u3001\u8996\u899a\u7684\u306a\u8981\u7d20\u3092\u6d3b\u304b\u3057\u305f\u5e83\u544a\u624b\u6cd5\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u5e83\u7bc4\u306a\u30bf\u30fc\u30b2\u30c3\u30c8\u5c64\u306b\u30ea\u30fc\u30c1\u3059\u308b\u529b\u3092\u3082\u3061\u3001\u591a\u304f\u306eWeb\u30b5\u30a4\u30c8\u3084\u30a2\u30d7\u30ea\u306b\u5e83\u544a\u3092\u8868\u793a\u3067\u304d\u308b\u305f\u3081\u3001<strong>\u30d6\u30e9\u30f3\u30c9\u8a8d\u77e5\u306e\u5411\u4e0a\u3084\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u306e\u5897\u52a0\u306b\u5927\u304d\u306a\u5f71\u97ff\u3092\u4e0e\u3048\u307e\u3059\u3002<\/strong><\/p>\n\n\n\n<p>\u672c\u8a18\u4e8b\u3067\u306f\u3001GDN\u306e\u57fa\u672c\u304b\u3089\u52b9\u679c\u7684\u306a\u5e83\u544a\u904b\u7528\u306e\u305f\u3081\u306e\u5b9f\u8df5\u7684\u306a\u65b9\u6cd5\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n\n\n\n\n<div class=\"single_jobdesign_link\">\n    <p>\uff3c\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u904b\u7528\u306b\u3064\u3044\u3066\u696d\u52d9\u59d4\u8a17\u3059\u308b\uff0f<\/p>\n    <a href=\"https:\/\/growth-service.jp\/Business_Partner\">GROWTH Partner\u306e\u8a73\u7d30\u3092\u898b\u308b<\/a>\n<\/div>\n\n\n\n<div id=\"toc_container\" class=\"no_bullets\"><p class=\"toc_title\">\u76ee\u6b21<\/p><ul class=\"toc_list\"><li><a href=\"#GoogleGDN\"><span class=\"toc_number toc_depth_1\">1<\/span> Google\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\uff08GDN\uff09\u3068\u306f\uff1f<\/a><ul><li><a href=\"#Yahoo\"><span class=\"toc_number toc_depth_2\">1.1<\/span> Yahoo!\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u3068\u306e\u9055\u3044<\/a><ul><li><a href=\"#i\"><span class=\"toc_number toc_depth_3\">1.1.1<\/span> \u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306e\u9055\u3044<\/a><\/li><li><a href=\"#i-2\"><span class=\"toc_number toc_depth_3\">1.1.2<\/span> \u914d\u4fe1\u5148\u306e\u898f\u6a21\u3068\u8cea<\/a><\/li><\/ul><\/li><\/ul><\/li><li><a href=\"#Google\"><span class=\"toc_number toc_depth_1\">2<\/span> Google\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u306e\u4ed5\u7d44\u307f\u3068\u8a2d\u5b9a\u65b9\u6cd5<\/a><ul><li><a href=\"#i-3\"><span class=\"toc_number toc_depth_2\">2.1<\/span> \u5229\u7528\u8a2d\u5b9a<\/a><\/li><li><a href=\"#i-4\"><span class=\"toc_number toc_depth_2\">2.2<\/span> \u8ab2\u91d1\u65b9\u5f0f<\/a><\/li><\/ul><\/li><li><a href=\"#Google-2\"><span class=\"toc_number toc_depth_1\">3<\/span> Google\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u306e\u52b9\u679c\u7684\u306a\u904b\u7528\u65b9\u6cd5<\/a><ul><li><a href=\"#i-5\"><span class=\"toc_number toc_depth_2\">3.1<\/span> \u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306e\u4f5c\u6210\u3068\u30c6\u30b9\u30c8\u306e\u5b9f\u65bd<\/a><\/li><li><a href=\"#i-6\"><span class=\"toc_number toc_depth_2\">3.2<\/span> \u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306e\u6d3b\u7528<\/a><\/li><li><a href=\"#i-7\"><span class=\"toc_number toc_depth_2\">3.3<\/span> \u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0<\/a><\/li><\/ul><\/li><li><a href=\"#KPI\"><span class=\"toc_number toc_depth_1\">4<\/span> \u5b9a\u671f\u7684\u306a\u52b9\u679c\u6e2c\u5b9a\uff1a\u76ee\u7684\u306b\u5fdc\u3058\u305fKPI<\/a><\/li><li><a href=\"#GROWTH_Partner\"><span class=\"toc_number toc_depth_1\">5<\/span> \u3010\u307e\u3068\u3081\u3011\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u306e\u4f9d\u983c\u306a\u3089GROWTH Partner<\/a><\/li><\/ul><\/div>\n<h2 class=\"wp-block-heading\"><span id=\"GoogleGDN\">Google\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\uff08GDN\uff09\u3068\u306f\uff1f<\/span><\/h2>\n\n\n\n<p>Google\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\uff08GDN\uff09\u306f\u3001Google\u306e\u5e83\u544a\u306e\u4e00\u7a2e\u3067\u3001\u30d0\u30ca\u30fc\u5e83\u544a\u306a\u3069\u3092<strong>Google\u306e\u63d0\u643a\u3057\u3066\u3044\u308bWeb\u30b5\u30a4\u30c8\u3084\u30a2\u30d7\u30ea\u3001Gmail\u3001YouTube\u306a\u3069\u306b\u8868\u793a\u3067\u304d\u308b\u5e83\u544a\u624b\u6cd5<\/strong>\u3067\u3059\u3002<\/p>\n\n\n\n<p>GDN\u306f\u3001\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u3068\u4e26\u3093\u3067\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u30e6\u30fc\u30b6\u30fc\u306b\u30a2\u30d7\u30ed\u30fc\u30c1\u3059\u308b\u52b9\u679c\u7684\u306a\u624b\u6bb5\u3067\u3042\u308a\u3001\u8a8d\u77e5\u5ea6\u3084\u30d6\u30e9\u30f3\u30c9\u306e\u5411\u4e0a\u3092\u306d\u3089\u3044\u3084\u3059\u3044\u3067\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span id=\"Yahoo\">Yahoo!\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u3068\u306e\u9055\u3044<\/span><\/h3>\n\n\n\n<p>Google\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u3068\u6bd4\u8f03\u3055\u308c\u308b\u3053\u3068\u306e\u591a\u3044Yahoo!\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\uff08YDA\uff09\u3082\u3001\u540c\u69d8\u306b\u5e83\u7bc4\u306a\u30e6\u30fc\u30b6\u30fc\u306b\u30ea\u30fc\u30c1\u3067\u304d\u308b\u5e83\u544a\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u4e3b\u306a\u9055\u3044\u306b\u3064\u3044\u3066\u306f\u6b21\u306e2\u3064\u3067\u3059\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span id=\"i\">\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306e\u9055\u3044<\/span><\/h4>\n\n\n\n<p>GDN\u306f\u3001<strong>\u30b3\u30f3\u30c6\u30f3\u30c4\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0<\/strong>\uff08\u30e6\u30fc\u30b6\u30fc\u304c\u95b2\u89a7\u3059\u308b\u30b3\u30f3\u30c6\u30f3\u30c4\u306b\u57fa\u3065\u3044\u3066\u5e83\u544a\u3092\u8868\u793a\uff09\u3092\u4e2d\u5fc3\u306b\u5c55\u958b\u3057\u3066\u304a\u308a\u3001\u3055\u3089\u306b\u30e6\u30fc\u30b6\u30fc\u5c5e\u6027\u3084\u884c\u52d5\u5c65\u6b74\u3001\u985e\u4f3c\u30e6\u30fc\u30b6\u30fc\u306b\u57fa\u3065\u304f<strong>\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0<\/strong>\u3082\u53ef\u80fd\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u4e00\u65b9\u3001YDA\u3067\u306f\u30b5\u30fc\u30c1\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\uff08\u30e6\u30fc\u30b6\u30fc\u304c\u904e\u53bb\u306b\u691c\u7d22\u3057\u305f\u30ad\u30fc\u30ef\u30fc\u30c9\u306b\u57fa\u3065\u304f\u5e83\u544a\u8868\u793a\uff09\u3092\u63a1\u7528\u3057\u3066\u304a\u308a\u3001\u3088\u308a\u691c\u7d22\u884c\u52d5\u306b\u57fa\u3065\u3044\u305f\u30a2\u30d7\u30ed\u30fc\u30c1\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span id=\"i-2\">\u914d\u4fe1\u5148\u306e\u898f\u6a21\u3068\u8cea<\/span><\/h4>\n\n\n\n<p>GDN\u306f\u3001Google\u304c\u63d0\u643a\u3059\u308b200\u4e07\u4ee5\u4e0a\u306eWeb\u30b5\u30a4\u30c8\u306b\u5e83\u544a\u3092\u914d\u4fe1\u3067\u304d\u3001\u975e\u5e38\u306b\u5e83\u7bc4\u56f2\u306a\u30e6\u30fc\u30b6\u30fc\u306b\u30ea\u30fc\u30c1\u3067\u304d\u307e\u3059\u3002<strong>\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u30e6\u30fc\u30b6\u30fc\u306e90%\u3092\u30ab\u30d0\u30fc\u3067\u304d\u308b<\/strong>\u3068\u3044\u308f\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u5bfe\u3057\u3066YDA\u306f\u3001\u3068\u304f\u306b\u65e5\u672c\u56fd\u5185\u306e\u30e1\u30c7\u30a3\u30a2\uff08\u305f\u3068\u3048\u3070\u3001\u6bce\u65e5\u65b0\u805e\u3084\u30af\u30c3\u30af\u30d1\u30c3\u30c9\uff09\u3078\u914d\u4fe1\u3067\u304d\u308b\u306e\u304c\u5f37\u307f\u3067\u3059\u3002\u30bf\u30fc\u30b2\u30c3\u30c8\u304c\u65e5\u672c\u56fd\u5185\u306b\u9650\u5b9a\u3055\u308c\u308b\u5834\u5408\u3084\u3001\u4fe1\u983c\u6027\u306e\u9ad8\u3044\u30e1\u30c7\u30a3\u30a2\u306b\u5e83\u544a\u3092\u8868\u793a\u3057\u305f\u3044\u5834\u5408\u306b\u306fYDA\u3082\u9078\u629e\u80a2\u306b\u5165\u3063\u3066\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span id=\"Google\">Google\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u306e\u4ed5\u7d44\u307f\u3068\u8a2d\u5b9a\u65b9\u6cd5<\/span><\/h2>\n\n\n\n<p>Google\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u306fGoogle\u30a2\u30ab\u30a6\u30f3\u30c8\u3055\u3048\u3042\u308c\u3070\u304b\u3093\u305f\u3093\u306b\u306f\u3058\u3081\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002\u3053\u3053\u3067\u306f\u3001\u5229\u7528\u8a2d\u5b9a\u3084\u8ab2\u91d1\u65b9\u5f0f\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span id=\"i-3\">\u5229\u7528\u8a2d\u5b9a<\/span><\/h3>\n\n\n\n<p>GDN\u3092\u5229\u7528\u3059\u308b\u305f\u3081\u306b\u306fGoogle\u30a2\u30ab\u30a6\u30f3\u30c8\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n\n\n\n<p>Google\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u53d6\u5f97\u3057\u305f\u3089\u3001Google\u5e83\u544a\u306b\u30ed\u30b0\u30a4\u30f3\u3057\u307e\u3059\u3002\u30ed\u30b0\u30a4\u30f3\u5f8c\u306f\u521d\u671f\u8a2d\u5b9a\u3092\u884c\u3044Google\u5e83\u544a\u306e\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u4f5c\u6210\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u8a73\u3057\u3044\u624b\u9806\u306f\u3053\u3061\u3089\u306e\u8a18\u4e8b\u3067\u89e3\u8aac\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p><a href=\"https:\/\/growth-service.jp\/media\/%e5%88%9d%e5%bf%83%e8%80%85%e5%90%91%e3%81%91%ef%bc%81%e8%87%aa%e5%88%86%e3%81%a7%e3%81%a7%e3%81%8d%e3%82%8b%e3%83%aa%e3%82%b9%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0%e5%ba%83%e5%91%8a%e3%81%ae%e3%81%af\/\" target=\"_blank\" rel=\"noopener\" title=\"\u521d\u5fc3\u8005\u5411\u3051\uff01\u81ea\u5206\u3067\u3067\u304d\u308b\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u306e\u306f\u3058\u3081\u65b9\">\u521d\u5fc3\u8005\u5411\u3051\uff01\u81ea\u5206\u3067\u3067\u304d\u308b\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u306e\u306f\u3058\u3081\u65b9<\/a><\/p>\n\n\n\n<p>\u5de6\u30b5\u30a4\u30c9\u30d0\u30fc\u304b\u3089\u300c\u4f5c\u6210\u300d\u2192\u300c\u30ad\u30e3\u30f3\u30da\u2015\u30f3\u300d\u3092\u30af\u30ea\u30c3\u30af\u3002<\/p>\n\n\n\n<p>\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u30bf\u30a4\u30d7\u304b\u3089\u300c\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u300d\u3092\u9078\u629e\u3057\u3001\u5730\u57df\u3084\u5165\u672d\u5358\u4fa1\u306e\u8a2d\u5b9a\u3092\u884c\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span id=\"i-4\">\u8ab2\u91d1\u65b9\u5f0f<\/span><\/h3>\n\n\n\n<p>Google\u306e\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u306b\u3064\u3044\u3066\u306f\u3001\u30af\u30ea\u30c3\u30af\u8ab2\u91d1\uff08CPC\uff09\u3068\u30a4\u30f3\u30d7\u30ec\u30b7\u30e7\u30f3\u8ab2\u91d1\uff08CPM\uff09\u304c\u3042\u308a\u307e\u3059\u3002CPC\u306f\u30e6\u30fc\u30b6\u30fc\u304c\u30af\u30ea\u30c3\u30af\u3092\u3057\u3066\u306f\u3058\u3081\u3066\u5e83\u544a\u8cbb\u304c\u304b\u304b\u308b\u3082\u306e\u3067\u3001CPM\u306f\u8868\u793a\u56de\u6570\uff08\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\uff09\u306b\u3088\u3063\u3066\u5e83\u544a\u8cbb\u304c\u6c7a\u5b9a\u3055\u308c\u308b\u4ed5\u7d44\u307f\u3067\u3059\u3002<strong>\u6708\u306e\u8cbb\u7528\u76ee\u5b89\u3068\u3057\u3066\u306f\u300120\u4e07\u5186\u301c50\u4e07\u5186\u307b\u3069<\/strong>\u3068\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u8ab2\u91d1\u65b9\u5f0f\u306b\u3064\u3044\u3066\u306f\u3053\u3061\u3089\u306e\u8a18\u4e8b\u3067\u3082\u8a73\u3057\u304f\u89e3\u8aac\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p><a href=\"https:\/\/growth-service.jp\/media\/google%e5%ba%83%e5%91%8a%e3%81%ae%e8%b2%bb%e7%94%a8%e7%9b%ae%e5%ae%89%e3%81%af%ef%bc%9f%e4%bd%8e%e4%ba%88%e7%ae%97%e3%81%a7%e6%88%90%e6%9e%9c%e3%82%92%e3%81%82%e3%81%92%e3%82%8b%e3%82%b3%e3%83%84\/\" target=\"_blank\" rel=\"noopener\" title=\"Google\u5e83\u544a\u306e\u8cbb\u7528\u76ee\u5b89\u306f\uff1f\u4f4e\u4e88\u7b97\u3067\u6210\u679c\u3092\u3042\u3052\u308b\u30b3\u30c4\u307e\u3067\u89e3\u8aac\uff01\">Google\u5e83\u544a\u306e\u8cbb\u7528\u76ee\u5b89\u306f\uff1f\u4f4e\u4e88\u7b97\u3067\u6210\u679c\u3092\u3042\u3052\u308b\u30b3\u30c4\u307e\u3067\u89e3\u8aac\uff01<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span id=\"Google-2\">Google\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u306e\u52b9\u679c\u7684\u306a\u904b\u7528\u65b9\u6cd5<\/span><\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"596\" src=\"https:\/\/growth-service.jp\/media\/wp-content\/uploads\/2024\/09\/30678610_m.jpg\" alt=\"\" class=\"wp-image-1185\" srcset=\"https:\/\/growth-service.jp\/media\/wp-content\/uploads\/2024\/09\/30678610_m.jpg 800w, https:\/\/growth-service.jp\/media\/wp-content\/uploads\/2024\/09\/30678610_m-300x224.jpg 300w, https:\/\/growth-service.jp\/media\/wp-content\/uploads\/2024\/09\/30678610_m-768x572.jpg 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/figure>\n<\/div>\n\n\n<p>Google\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\uff08GDN\uff09\u306f\u3001\u4e0a\u8ff0\u3057\u305f\u3088\u3046\u306b\u591a\u5f69\u306a\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u30aa\u30d7\u30b7\u30e7\u30f3\u3068\u5e83\u7bc4\u306a\u30ea\u30fc\u30c1\u3092\u6301\u3064\u5f37\u529b\u306a\u5e83\u544a\u5f62\u614b\u3067\u3059\u3002\u52b9\u679c\u3092\u6700\u5927\u9650\u306b\u5f15\u304d\u51fa\u3059\u305f\u3081\u306b\u306f\u3001\u6226\u7565\u7684\u306a\u904b\u7528\u304c\u5fc5\u8981\u3067\u3059\u3002\u6226\u7565\u7684\u306a\u904b\u7528\u65b9\u6cd5\u306e\u30dd\u30a4\u30f3\u30c8\u306f\u6b21\u306e3\u70b9\u3067\u3059\u3002<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306e\u4f5c\u6210\u3068\u30c6\u30b9\u30c8\u306e\u5b9f\u65bd<\/li>\n\n\n\n<li>\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306e\u6d3b\u7528<\/li>\n\n\n\n<li>\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0<\/li>\n<\/ul>\n\n\n\n<p>\u305d\u308c\u305e\u308c\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span id=\"i-5\">\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306e\u4f5c\u6210\u3068\u30c6\u30b9\u30c8\u306e\u5b9f\u65bd<\/span><\/h3>\n\n\n\n<p>\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u3068\u306f\u3001\u5e83\u544a\u306b\u4f7f\u7528\u3059\u308b\u753b\u50cf\u3001\u30c6\u30ad\u30b9\u30c8\u306a\u3069\u306e\u30f4\u30a3\u30b8\u30e5\u30a2\u30eb\u8981\u7d20\u3092\u6307\u3057\u307e\u3059\u3002\u30e6\u30fc\u30b6\u30fc\u306e\u76ee\u306b\u7559\u307e\u308a\u3084\u3059\u304f\u3001\u5e83\u544a\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u52b9\u679c\u7684\u306b\u4f1d\u3048\u308b\u30c7\u30b6\u30a4\u30f3\u306b\u3059\u308b\u3053\u3068\u304c\u5927\u5207\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u52b9\u679c\u7684\u306a\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u3092\u898b\u3064\u3051\u308b\u305f\u3081\u306b\u306f\u3001\u7570\u306a\u308b\u30d0\u30ea\u30a8\u30fc\u30b7\u30e7\u30f3\u3092\u30c6\u30b9\u30c8\u3059\u308bAB\u30c6\u30b9\u30c8\u304c\u6b20\u304b\u305b\u307e\u305b\u3093\u3002\u305f\u3068\u3048\u3070\u3001<strong>\u7570\u306a\u308b\u753b\u50cf\u3084\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u7d44\u307f\u5408\u308f\u305b\u305f\u5e83\u544a\u3092\u30c6\u30b9\u30c8\u3057\u3001\u3069\u3061\u3089\u304c\u3088\u308a\u9ad8\u3044\u6210\u679c\u3092\u4e0a\u3052\u308b\u304b\u3092\u78ba\u8a8d\u3057\u307e\u3059\u3002<\/strong><\/p>\n\n\n\n<p>\u30c6\u30b9\u30c8\u7d50\u679c\u3092\u57fa\u306b\u3001\u6700\u3082\u52b9\u679c\u7684\u306a\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u3092\u904b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u5e83\u544a\u52b9\u679c\u3092\u6700\u5927\u5316\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span id=\"i-6\">\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306e\u6d3b\u7528<\/span><\/h3>\n\n\n\n<p>\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306f\u3001<strong>\u904e\u53bb\u306b\u30b5\u30a4\u30c8\u3092\u8a2a\u554f\u3057\u305f\u30e6\u30fc\u30b6\u30fc\u306b\u518d\u30a2\u30d7\u30ed\u30fc\u30c1\u3059\u308b\u624b\u6cd5<\/strong>\u3067\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u304c\u9ad8\u3044\u7279\u5fb4\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u306f\u3053\u306e\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3092\u3046\u307e\u304f\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u8cbb\u7528\u5bfe\u52b9\u679c\u3092\u9ad8\u3081\u3089\u308c\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p>\u305f\u3060\u3057\u3001\u8a2a\u554f\u8005\u306e\u8cfc\u8cb7\u610f\u6b32\u304c\u4f4e\u3044\u5834\u5408\u3001\u5e83\u544a\u304c\u7e70\u308a\u8fd4\u3057\u8868\u793a\u3055\u308c\u308b\u3053\u3068\u3067\u4e0d\u5feb\u611f\u3092\u4e0e\u3048\u308b\u53ef\u80fd\u6027\u3082\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span id=\"i-7\">\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0<\/span><\/h3>\n\n\n\n<p>\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3068\u4f75\u305b\u3066\u6d3b\u7528\u3057\u305f\u3044\u306e\u304c\u3001\u985e\u4f3c\u30e6\u30fc\u30b6\u30fc\uff08\u65e2\u5b58\u306e\u9867\u5ba2\u306b\u4f3c\u305f\u5c5e\u6027\u3084\u884c\u52d5\u3092\u6301\u3064\u65b0\u3057\u3044\u30e6\u30fc\u30b6\u30fc\uff09\u306b\u5e83\u544a\u3092\u8868\u793a\u3059\u308b\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3068\u540c\u69d8\u306b\u9ad8\u3044\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u304c\u671f\u5f85\u3067\u304d\u307e\u3059\u304c\u3001\u30c7\u30fc\u30bf\u306e\u6bcd\u6570\u304c\u5c11\u306a\u3044\u3068\u52b9\u679c\u304c\u8584\u304f\u306a\u308b\u3053\u3068\u3082\u3042\u308a\u307e\u3059\u3002\u30aa\u30fc\u30c7\u30a3\u30a8\u30f3\u30b9\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306f\u4e3b\u306b\u6b21\u306e6\u3064\u306e\u6a5f\u80fd\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td>\u6a5f\u80fd<\/td><td>\u8aac\u660e<\/td><\/tr><tr><td>\u30a2\u30d5\u30a3\u30cb\u30c6\u30a3\u30bb\u30b0\u30e1\u30f3\u30c8<\/td><td>\u30e6\u30fc\u30b6\u30fc\u306e\u8208\u5473\u30fb\u95a2\u5fc3\u3092\u3082\u3068\u306b\u5e83\u544a\u306e\u914d\u4fe1<\/td><\/tr><tr><td>\u30ab\u30b9\u30bf\u30e0\u30bb\u30b0\u30e1\u30f3\u30c8<\/td><td>\u7279\u5b9a\u306e\u30ad\u30fc\u30ef\u30fc\u30c9\u3001URL\u3001\u30a2\u30d7\u30ea\u306a\u3069\u3092\u81ea\u7531\u306b\u7d44\u307f\u5408\u308f\u305b\u3066\u3001\u30bf\u30fc\u30b2\u30c3\u30c8\u3068\u3059\u308b\u30e6\u30fc\u30b6\u30fc\u5c64\u3092\u81ea\u5206\u3067\u4f5c\u6210\u3057\u3066\u914d\u4fe1<\/td><\/tr><tr><td>\u8a73\u3057\u3044\u30e6\u30fc\u30b6\u30fc\u5c5e\u6027<\/td><td>\u5e74\u9f62\u3084\u6027\u5225\u3001\u5e74\u53ce\u306b\u3088\u3063\u3066\u5e83\u544a\u3092\u914d\u4fe1<\/td><\/tr><tr><td>\u8cfc\u8cb7\u610f\u6b32\u306e\u5f37\u3044\u30bb\u30b0\u30e1\u30f3\u30c8<\/td><td>\u7279\u5b9a\u306e\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u95b2\u89a7\u3057\u3066\u3044\u308b\u30e6\u30fc\u30b6\u30fc\u306b\u914d\u4fe1<\/td><\/tr><tr><td>\u30e9\u30a4\u30d5\u30a4\u30d9\u30f3\u30c8<\/td><td>\u5e74\u9f62\u3084\u95b2\u89a7\u5c65\u6b74\u3092\u3082\u3068\u306b\u4eba\u751f\u306e\u7bc0\u76ee\u3092\u8fce\u3048\u305f\u30e6\u30fc\u30b6\u30fc\u306b\u914d\u4fe1<\/td><\/tr><tr><td>\u30c7\u30fc\u30bf\u30bb\u30b0\u30e1\u30f3\u30c8<\/td><td>\u81ea\u793e\u304c\u4fdd\u6709\u3059\u308b\u9867\u5ba2\u30c7\u30fc\u30bf\uff08\u4f8b\uff1a\u30e1\u30fc\u30eb\u30a2\u30c9\u30ec\u30b9\u3001\u96fb\u8a71\u756a\u53f7\uff09\u3092\u6d3b\u7528\u3057\u3066\u3001\u65e2\u5b58\u9867\u5ba2\u3084\u4f3c\u305f\u884c\u52d5\u3092\u3059\u308b\u65b0\u898f\u30e6\u30fc\u30b6\u30fc\u306b\u5bfe\u3057\u3066\u5e83\u544a\u3092\u914d\u4fe1<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span id=\"KPI\">\u5b9a\u671f\u7684\u306a\u52b9\u679c\u6e2c\u5b9a\uff1a\u76ee\u7684\u306b\u5fdc\u3058\u305fKPI<\/span><\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"533\" src=\"https:\/\/growth-service.jp\/media\/wp-content\/uploads\/2024\/09\/30718364_m.jpg\" alt=\"\" class=\"wp-image-1186\" srcset=\"https:\/\/growth-service.jp\/media\/wp-content\/uploads\/2024\/09\/30718364_m.jpg 800w, https:\/\/growth-service.jp\/media\/wp-content\/uploads\/2024\/09\/30718364_m-300x200.jpg 300w, https:\/\/growth-service.jp\/media\/wp-content\/uploads\/2024\/09\/30718364_m-768x512.jpg 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/figure>\n<\/div>\n\n\n<p>KPI\uff08Key Performance Indicator\uff1a\u91cd\u8981\u696d\u7e3e\u8a55\u4fa1\u6307\u6a19\uff09\u306f\u5e83\u544a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u52b9\u679c\u3092\u6e2c\u5b9a\u3057\u3001\u76ee\u6a19\u306b\u5411\u3051\u305f\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u8a55\u4fa1\u3059\u308b\u305f\u3081\u306e\u91cd\u8981\u306a\u4e2d\u9593\u76ee\u6a19\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u306e\u4ee3\u8868\u7684\u306aKPI\u306f\u3001<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u6570<\/li>\n\n\n\n<li>\u30af\u30ea\u30c3\u30af\u7387<\/li>\n\n\n\n<li>\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u6570<\/li>\n\n\n\n<li>\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387<\/li>\n\n\n\n<li>\u5e83\u544a\u8cbb\u7528\u5bfe\u52b9\u679c<\/li>\n\n\n\n<li>\u30b3\u30b9\u30c8\u30d1\u30fc\u30af\u30ea\u30c3\u30af\uff08CPC\uff09<\/li>\n\n\n\n<li>\u30b3\u30b9\u30c8\u30d1\u30fc\u30a2\u30af\u30b7\u30e7\u30f3\uff08CPA)<\/li>\n<\/ul>\n\n\n\n<p>\u306a\u3069\u3067\u3059\u3002\u3053\u308c\u3089\u306eKPI\u3092\u5b9a\u671f\u7684\u306b\u5206\u6790\u3057\u3001\u5fc5\u8981\u306b\u5fdc\u3058\u3066\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u6700\u9069\u5316\u3059\u308b\u3053\u3068\u304c\u4e0d\u53ef\u6b20\u3067\u3059\u3002\u305d\u306e\u305f\u3081\u306b\u306f<strong>Web\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u7cbe\u901a\u3057\u305f\u4eba\u306b\u30b5\u30dd\u30fc\u30c8\u306b\u5165\u3063\u3066\u3082\u3089\u3063\u305f\u308a\u3001\u30b3\u30f3\u30b5\u30eb\u3092\u53d7\u3051\u3066\u307f\u305f\u308a\u3059\u308b\u65b9\u6cd5<\/strong>\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span id=\"GROWTH_Partner\">\u3010\u307e\u3068\u3081\u3011\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u306e\u4f9d\u983c\u306a\u3089GROWTH Partner<\/span><\/h2>\n\n\n\n<p>\u672c\u8a18\u4e8b\u3067\u306fGoogle\u306e\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u306b\u3064\u3044\u3066\u57fa\u672c\u304b\u3089\u52b9\u679c\u7684\u306a\u904b\u7528\u65b9\u6cd5\u3064\u3044\u3066\u89e3\u8aac\u3057\u3066\u304d\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p>\u3082\u3057\u3001\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u306b\u30c1\u30e3\u30ec\u30f3\u30b8\u3092\u691c\u8a0e\u3059\u308b\u306a\u3089\u3001Web\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u30d7\u30ed\u306b\u696d\u52d9\u59d4\u8a17\u3092\u691c\u8a0e\u3059\u308b\u306e\u3082\u4e00\u3064\u306e\u9078\u629e\u80a2\u3067\u3059\u3002<\/p>\n\n\n\n<p><strong>\u4e0d\u5b89\u306a\u70b9\u306f\u30d7\u30ed\u306e\u8996\u70b9\u3067\u30b5\u30dd\u30fc\u30c8\u3092\u3057\u3066\u3082\u3089\u3044\u3064\u3064\u3001\u5c06\u6765\u7684\u306b\u306f\u81ea\u793e\u3067\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u5185\u88fd\u5316\u3067\u304d\u308b\u3088\u3046\u306b\u6307\u5c0e\u3092\u3057\u3066\u3082\u3089\u3046\u306e\u3082\u304a\u3059\u3059\u3081<\/strong>\u3067\u3059\u3002<\/p>\n\n\n\n<p><a href=\"https:\/\/growth-service.jp\/Business_Partner\" target=\"_blank\" rel=\"noopener\" title=\"\">GROWTH Partner<\/a>\u306f\u4f01\u696d\u3068\u30d7\u30ed\u306eWeb\u30de\u30fc\u30b1\u30bf\u30fc\u3092\u3064\u306a\u3050\u30de\u30c3\u30c1\u30f3\u30b0\u30b5\u30fc\u30d3\u30b9\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u5fa1\u793e\u306b\u6700\u9069\u306a\u4eba\u6750\u3068\u51fa\u4f1a\u3048\u308b\u307e\u3067\u5229\u7528\u6599\u306f\u304b\u304b\u3089\u306a\u3044\u306e\u3067\u3001Web\u5e83\u544a\u3067\u304a\u60a9\u307f\u306e\u65b9\u306f\u3054\u76f8\u8ac7\u3092\u3057\u3066\u307f\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image is-resized\"><a href=\"https:\/\/growth-service.jp\/Business_Partner\"><img decoding=\"async\" src=\"\/media\/wp-content\/uploads\/2026\/02\/lp_company_fv_1.jpg\" alt=\"\" style=\"width:705px;height:431px\"\/><\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Google\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\uff08GDN\uff09\u306f\u3001\u30c6\u30ad\u30b9\u30c8\u5e83\u544a\u3084SNS\u5e83\u544a\u3068\u306f\u7570\u306a\u308a\u3001\u8996\u899a\u7684\u306a\u8981\u7d20\u3092\u6d3b\u304b\u3057\u305f\u5e83\u544a\u624b\u6cd5\u3067\u3059\u3002 \u5e83\u7bc4\u2026<\/p>\n","protected":false},"author":2,"featured_media":1184,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[49],"tags":[17,15],"class_list":["post-1180","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-web-marketing","tag-advertising-operation"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/growth-service.jp\/media\/wp-json\/wp\/v2\/posts\/1180","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/growth-service.jp\/media\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/growth-service.jp\/media\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/growth-service.jp\/media\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/growth-service.jp\/media\/wp-json\/wp\/v2\/comments?post=1180"}],"version-history":[{"count":7,"href":"https:\/\/growth-service.jp\/media\/wp-json\/wp\/v2\/posts\/1180\/revisions"}],"predecessor-version":[{"id":1758,"href":"https:\/\/growth-service.jp\/media\/wp-json\/wp\/v2\/posts\/1180\/revisions\/1758"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/growth-service.jp\/media\/wp-json\/wp\/v2\/media\/1184"}],"wp:attachment":[{"href":"https:\/\/growth-service.jp\/media\/wp-json\/wp\/v2\/media?parent=1180"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/growth-service.jp\/media\/wp-json\/wp\/v2\/categories?post=1180"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/growth-service.jp\/media\/wp-json\/wp\/v2\/tags?post=1180"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}